Writing is fun – don’t you think? It’s a great way to express how you’re feeling, share what you’ve been up to, give advice on what you know best, or even persuade your audience to buy your products. To me, that’s what blogging is. There are so many bloggers out there who post one photo with a caption and expect to get high traffic from that one post. Why not use Instagram instead then?
Your writing can’t improve within a couple hours, but the effort you make to improve your writing can make a huge difference. Take your time to do the few following steps before you hit the publish button on every post.
1. use google translate
What? Google Translate? Why would I need that?
Copy each paragraph of the draft you wrote, and click on that sound button on either side. Listen to what you wrote and make sure that it makes sense and doesn’t have any awkward mistakes.
another good alternative is to read it out loud or ask someone to read it out loud for you
2. write like how you would talk
Many bloggers will advise you to find “your voice”. Honestly, I had no idea what that meant when I first read it. I mean, “find your voice” is such a broad way to say “write like how you talk”. Your voice is eventually how you talk on a daily basis. Don’t try to fancy up your content by using formal tones or fancy vocabulary.
As an active blog reader, I love it when I can clearly understand what the blogger is talking about rather than trying to decipher a literature article.
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3. have a clear goal
Blogging about what you’re passionate about is always good – you should blog because you enjoy it, not because you need to. However, not all travel journals or diaries are great content. Though I’ve seen so many diary entries that have great stories and meanings behind, most don’t do as great as tips, tutorials, or freebies.
Why? It’s because there is no goal in the post for the reader. For example, you’re probably here because you want to improve your content. That is a goal. Think about why your audience should read this, and base your post around that.
4. repeat your points
Great content also means useful and memorable content. This is one thing I’m guilty of, but when bloggers only list the main points once, I end up forgetting it later. Repeat your advice as much as possible when you’re writing about it.
When there’s a photo of a dog, don’t just put, “This is my dog”. Elaborate on the story – “My dog Ella was running around the freshly cleaned floor, and unfortunately, she slipped and fell on her face”.
When you’re making a point, don’t just state the point. Create examples of how you can incorporate the advice and help it get stuck into your reader’s head (#4).